Google Marketing

Why Google Marketing Tools?

Google is one of the most favorite platforms for marketers to reach out to their customers. There’s no need to question Google’s popularity among all kinds of customer base because “Googling’ itself is now an active verb! But this is not the only reason for its popularity among search marketers. It is the wide variety of features and tools google offers that make it exquisite.

With time, Google came up with different varieties and versions of marketing tools. DoubleClick, Tag Manager, Search Ads 360, Google Analytics and so on. But one of their best and latest upshot is the Google Marketing Platform. This platform combines all the features of Google Ad and Google Analytics 360 along with many other detailed easy-to-use features. Why is this so crucial to your business?

Because this service of Google caters to small businesses alongside big ones and provides remarkable outcomes. Who loves messy marketing, anyway? Unplanned digital marketing can cost you a lot of time and bucks. That is why all love the smooth integration of Google Marketing Tools in the business world. Google cares for customer security as well as let you indulge in a deeper understanding of your customer base. Connecting to customers to this extent and generating meaningful leads is every marketers’ dream!

While all of these sound compelling, in most cases, they are, the increasing competition in the digital marketing world has made businesses to revamp their strategies both online and offline. As Google is the most sought platform, using its effective platform now requires calculated strategies. Are you worried about your Google Ads and Rankings beating other competitors? Nothing to worry. We step in here to make your business presentable to your desired customers through Google Marketing Tools!

Bespoke Google Ads Strategy

Google Marketing tools, especially Google Ads services, sound like winning a lottery in digital marketing. But the bubble bursts when you discover that in the actual playing field, it is quite tough to genuinely make a profit and successful leads through Google Ads. It takes a lot of careful planning, budgeting, and execution, and it cannot depend on ‘let’s see’ intention. Then how can you be benefitted? Leave this tedious task to our experts as we are here to prepare a full proof, customized Google Ads strategies suitable and useful for your business. Discuss your concerns with us for the best Google Ads Strategies.

Pay Per Click Ads Monitoring Services

Pay Per Click or PPC is one of the most popular, efficient, and result-driven way of creating sales funnel, generating the qualified lead, and increasing website traffic for any website. PPC marketing is also a meaningful way to reach the target audience, searching for similar products and services online.

There are different types of PPC campaigns that are mostly categorized based on the objective or goal. Now, the superlative part of CPC advertising is the cost control parameters. The bill will only be charged if the ad gets any click to ensure maximum return on advertising investment. The challenge in paid marketing is it requires continuous follow-up and monitoring to provide the best result.

We have years of experience in managing and operating all kinds of PPC campaigns. At I-Venture Limited, we have an expert team with the best solution to help your business thrive and ensure a superior result. While talking about the PPC campaign, our primary strategy is to go through your business objectives and develop the best PPC strategy to reach and engage your target audience.

If you think you’re unable to manage your CPC campaign the way it should work and it’s also holding your business back, then it’s time to talk to us.

Pay Per Click Analytics & Reporting

In every marketing investment, it is necessary to know the ROI for evaluation and future strategy creation. We will ensure that your investment of time and resources on PPC does not go in vain. Customized analysis and report based on key metrics like click conversion, AdWords, analytics tagging, CTR, and overall costing.

Producing a basic PPC report through Google Analytics is easy, but it is tough to interpret and ends up being of no use in reality. A customized PPC Report based on your goals, like lead generation or brand awareness, makes you understand the past periods’ outcome and plan your future Google Marketing endeavors.

Large corporations to small start-ups, your business will receive handcrafted reports for paid and organic search analysis. As we take you a step further, you will not have to worry about the number of interests, CTR, click conversion rates, and how they impact your business and brand value.

Utmost transparency and visible results will be served, helping you decide on future budget allocation in digital marketing and the best-suited combination of Ads from the wide range of banners, slides, video engagement, mobile ads, and so on. If PPC marketing has kept you worried all along, this is your time to sit with us and rest assured with all the responsibilities on our shoulder.

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